Growth Lab: Demystifying the jargon of business growth
Growth Lab: Darlington is a series of workshops aimed at making business growth easier to understand and achieve. Each month, we’ll demystify a different topic by translating business terminology into straightforward language to reveal the real opportunities awaiting your business.
Join us the first Thursday of every month at Innovation Central to uncover powerful tactics, meet local businesspeople who’ve tried and tested them and explore the difference they could make to your own growth.
Simplifying innovation
You’re innovating all of the time without even thinking about it. Finding solutions to needs that arise in your businesses every single day. Implementing ideas that help to address problems that are holding you back. But what if you were to turn this into a conscious process? Imagine how the future could look if you developed the ability to challenge the status quo and anticipate the needs and wants of tomorrow’s customers, today. Innovation is the secret sauce you’re looking for.
Next event // 7th December 2023 / 9:30am - 11:00am
What I’ve learned about innovation
Jay Croslegh, Co-founder, Myco Holdings
Myco was rolling out the company’s original meat replacement product to the food-to-go market with significant orders. Then COVID hit, traditional farming was upended and their growth stalled overnight. It was in response to this crisis that they developed an innovative method of food production, known as vertical farming, which changed the course of their business.
In this frank and honest conversation with Growth Strategist Graham Robson, Jay will explain how innovation was born out of necessity in extremely difficult circumstances. He’ll share the challenges he’s overcome so far on his own growth journey to help you on yours.
“It’s all too easy to overthink innovation. We’ve become tangled in all of the variations, nuances, tools, techniques and models. In this session, we’ll demystify and debunk innovation to unleash its true potential to help you find creative solutions to problems and develop exciting new products and services that your customers will love and want.”
Event facilitator Graham Robson, Growth Strategist at Business Doctors
Format
Fuel up first with a bit of breakfast before the main event, facilitated by Graham Robson and Debbie Simpson. Afterwards, there’s a chance to network and meet others who can support your growth with information and opportunities.
The Growth Lab programme covers 6 growth tactics in 6 months. Each guest speaker will explore one or more of these topics at each event.
- Innovation
- Investment
- Market expansion
- Diversification
- Digital transformation
- Scaling
“It’s so important to keep learning when you’re in business. These events are a great way to explore topics that could bring big benefits by helping you to stay ahead of the curve, spot new opportunities and expand your network. If you’re keen to grow, we’ll connect you to peers, people and projects that can help.”
Event facilitator Debbie Simpson, Innovation Adviser at North East BIC